Rather than objective and subjective, it might be better to say that broadly speaking accounts of probability divide into physical or epistemic. Bayesians and others fall into the epistemic camp and treat probabilities as a way to represent degrees of rational belief.
This is valuable in philosophy because we are interested not only in what things are true but also in questions like: How do we know things are true? Is there such a thing as a justification for a belief? Are some beliefs more strongly justified than others? If so, how? Are there criteria for determining what combinations of beliefs are inconsistent? Is it possible to devise a formal system for describing how we confirm and disconfirm beliefs? All of these questions form part of epistemology.
If you proceed to ask why these questions are important, then it is because life is full of uncertainty. Much of the information we have is inaccurate and imprecise. Arguably, all of our information is incomplete. We are constantly compelled as a matter of practical necessity to form uncertain beliefs and make decisions under this uncertainty. Being able to quantify uncertainty helps greatly if we wish to make good decisions and avoid bad decisions. Probability theory, understood epistemically, is a step in the direction of quantifying uncertainty. Not perfect, but a good approximation.
The fact that probability theory is useful for this purpose can be justified theoretically in at least two ways. One was worked out by Richard Cox in a series of articles published as The Algebra of Probable Inference. Cox shows how probability theory arises as a way of describing how degrees of rational belief are conserved in valid arguments. Another approach was taken by Bruno de Finetti starting from decision theory and using Dutch book arguments. De Finetti shows how probability theory can be derived from assumptions about how to avoid irrational combinations of beliefs, where irrationality is characterised by the criterion that were you to bet on your beliefs you would find yourself in a position where you are bound to lose.
Using probabilities epistemically is highly practical. It is used in risk analysis. In actuarial calculations by insurance companies. In forensic analysis. In evidence based medicine. In machine learning. In cryptography.
One common application is probabilistic information retrieval. Search engines, at least in the early days, expressly use Bayesian methods to return results. When you type a search expression, the engine determines how probable it is that you are interested in a particular document or web page, conditional upon the given search terms, and it ranks the results accordingly. When you click to read a page, the engine updates its assessment to determine how probable it is that you are interested in some other documents, given the ones you have already looked at.